Yennayer: Launch of the JBUJB Blog
Welcome to the JBUJB blog!
Let’s be honest with you. We didn’t create this blog just to fill pages or look pretty online. We created it because we love telling stories. Truly. And above all, sharing them with those who are willing to listen.
The JBUJB blog was born from a simple desire: to highlight what truly makes Morocco so rich. Its traditions passed down from generation to generation. Its heartwarming cuisine. Its hidden gems you won’t find on Google Maps. Its unexpected encounters that leave a lasting impression. The experiences you live fully, not the ones you skim over for a quick Instagram photo.
Because ultimately, what’s the point of a platform if it doesn’t bring people together?
A blog designed for sharing, not for business.
Here, we’ll talk about tried and tested tips. Great places we’ve truly loved. Traditions sometimes forgotten along the way. Places we’d like to jealously guard for ourselves… but ultimately choose to share because they’re too beautiful to keep secret.
No cold, copy-pasted lists. No soulless recommendations.
Just true stories, told simply, as if over a cup of mint tea. Isn’t good advice better when it comes from real, lived experience?
Inspiring a desire to discover, or rediscover, Morocco. Multifaceted. Ever-changing. Surprising at every turn. Even when you think you know it well, whether you grew up there or have lived there all your life, it always manages to amaze you.
Through this blog, we want to inspire you to:
Travel differently, far from the usual tourist routes
Take the time to stop, breathe, and observe
Step off the beaten path that everyone follows
Create wonderful encounters that aren’t found in any guidebook
Because, let’s face it, the best trip isn’t always the one we plan down to the last detail.
JBUJB, much more than just a platform
JBUJB isn’t just an app you download. It’s a way to connect people to places. To cultures. To experiences that stay with you forever.
The blog is here to support this vision. To tell the story that maps never show. To put words to what you feel around a shared table, in an alleyway redolent with spices, or during a spontaneous conversation with a stranger who has become a friend.
What if discovering a country, ultimately, meant first learning to truly listen to it?
We start here, together.
This blog will evolve over time. It will be enriched with new stories. It will grow with you, thanks to you. Your readings, your feedback, your own discoveries will also be part of the adventure.
Welcome home. Welcome to the JBUJB blog.
Team JBUJB
